Health-Goji-Juice GoChi Health Blog

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You can spend thousands of dollars on sophisticated alarm systems to protect your family against burglars, smoke, and carbon monoxide, but are you really safe? You may not have considered some unseen security threats. There are millions of them – bacteria, viruses, allergens, toxins, and parasites – they’re all around you, and they’d love nothing more than to invade your body and destroy your good health!
When your body encounters a potential attacker, it activates an amazing defense mechanism called the immune system. The first job of the immune system is to keep germs out, and it does this by use of barriers to prevent entry into the body. These include your skin, tears, saliva, stomach acid, intestinal flora, and mucous membranes.

Sometimes, invaders are able to get past this first line of defense, and that requires a more aggressive defense. In such cases, a vast network of cells, tissues, and organs all begin to work together to recognize and respond to the emergency. In order for this large-scale response to be effective, the entire immune system must be made aware that the body is under attack. This is the job of special cell messenger protein called interleukin-2 (IL-2). IL-2 sounds the danger alarm and spreads the word quickly throughout the body. IL-2 is also important in the production of T-cells, a vital part of the body’s targeted response to specific threats.

With so many divisions of your immune “armed forces” at work, it’s essential to have smooth and efficient communication among them to avoid a delayed or sub-optimal response. That’s why lymphocytes are so vitally important. These special white blood cells circulate throughout the body, playing an important role in commanding, directing, and coordinating your immune system’s diverse and varied functions.

Your highly complex immune system can actually recognize and remember millions of different enemies, and it can produce potent biological weapons called antibodies to match up with and wipe out nearly all of them. One of the body’s most powerful antibodies is immunoglobulin G (IgG), which circulates in the blood, working covertly to seek out bacteria, viruses, molds, yeasts, and allergens. When IgG finds a foreign invader, it “paints” it with a special chemical to mark it for destruction by the immune system’s “clean-up squads.”

Here are 10 great tips that can help you to keep your vital immune system functioning smoothly:

• Don’t smoke. In addition to what you already know about the hazards of tobacco smoking, it also wreaks havoc on virtually every aspect of immune function.
• Avoid toxins. Reduce exposure by choosing organic produce, washing fruits and vegetables to remove pesticide residues, and by using household cleaners and personal care products that are made with less toxic materials.
• Get adequate sleep. Poor sleep is associated with lower immune system function and reduced numbers of killer cells that fight germs.
• Reduce stress. There is compelling scientific evidence that chronic stress causes a measurable decline in the immune system’s ability to fight disease.
• Be optimistic. Studies show that pessimists, who tend to find fault with everything, don’t live as long as optimists, who have a more cheerful outlook. If you’re content with whom you are and with your life, you’ll also have less stress, and therefore fewer immune health consequences.
• Exercise regularly. Studies show the dangers to immune health of a sedentary lifestyle. One study compared inactive people with those who walked briskly almost every day. Researchers found that those who didn’t walk took twice as many sick days in four months as those who walked.
• Stay connected. Humans crave social contact, and studies have shown that the fewer human connections we have at home, at work, and in the community, the more likely we are to get sick, flood our brains with anxiety-causing chemicals, and die prematurely. One study found that people who are isolated may live only half as long as those who have a lot of human contact. Love appears to nourish the immune system, so spread the love!
• Eat a sensible, healthy diet. Excess fat can suppress the immune system, and too much sugar can inhibit the action of phagocytes, the “Pac-Man”-like blood cells that gobble up viruses and bacteria.
• Don’t overuse antibiotics, especially for viral infections (such as colds or flu) where they have no effect. Cutting down on unnecessary antibiotic use will help to prevent the spread of antibiotic-resistant bacteria.
• Drink 4 ounces (120 ml) of GoChi every day!

GoChi – Human clinical study shows significant immune enhancements in just 30 days!

In a recent randomized, double-blind, and placebo-controlled human clinical trial, blood tests on participants drinking a daily serving of 4 ounces (120 ml) of GoChi showed significant improvements in three key markers of immune health in just 30 days. Compared to their blood levels at the beginning of the study, the test subjects experienced the following:

• 27% increase in lymphocytes
• 58% increase in interleukin-2 (IL-2)
• 19% increase in immunoglobulin G

In yet another controlled human study that was featured in the peer-reviewed Journal of Alternative and Complementary Medicine (JACM), participants drinking a daily serving of just 4 ounces (120 ml) of GoChi reported experiencing significantly decreased feelings of stress and more positive feelings of contentment and happiness in as little as 14 days. The publication of this study by the independent experts of a peer-reviewed publication such as JACM represents a first for a functional juice beverage in the Direct Selling industry, and it demonstrates FreeLife’s ongoing commitment to supporting its claims with solid scientific research.

Drink GoChi. Your body’s armed forces will thank you!

Your FreeLife Science Team

REFERENCES:

“Immune System.” National Institute of Allergy and Infectious Diseases. National Institutes of Health. Bethesda, MD. Retrieved July 18, 2008. Available at http://www3.niaid. nih.gov/topics/immuneSystem/“Medline Plus: Immune System and Disorders.” U.S. National Library of Medicine and National Institutes of Health. Bethesda, MD. Retrieved July 10, 2008. Available at http://www.nlm.nih.gov/medlineplus/immunesystemanddisorders.htmlAmagase H, Nance DM. A Randomized, Double-Blind, Placebo-Controlled, Clinical Study of the General Effects of a Standardized Lycium barbarum (Goji) Juice, GoChi™. J Altern Complement Med. 2008; 14(4), pp. 403-412. Abstract available on PubMed at http://www.pubmed.gov (PMID: 18447631)

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Everyone’s talking about the age-defying benefits of antioxidants, but do you know what antioxidants are-and how they actually work?

The U.S. Government’s Medline Plus database defines antioxidants as substances that help to protect your cells against the effects of free radicals. Free radicals are molecules produced when your body breaks down food or by environmental sources such as tobacco smoke, radiation, and automobile exhaust. You even produce harmful free radicals when you exercise! Left unchecked, free radicals can damage or kill cells. They play a role in heart disease, cancer, and other diseases, and they can also contribute to the premature aging of your body and mind.

Fortunately, antioxidants can come to the rescue! The antioxidant process in your body is similar to stopping an apple from browning. Once you cut an apple, it begins to brown, but you can prevent discoloration by dipping each slice in lemon juice, which contains the antioxidant vitamin C.

Antioxidants are divided into two classes: the dietary antioxidants that you get from food, and the endogenous antioxidants that are made by the body. In addition to vitamin C, dietary antioxidants also include beta-carotene, vitamin E, selenium, and polyphenols such as anthocyanins, flavonoids, and xanthones. Polyphenols are found in some fruits and juices, and even though they may look impressive in antioxidant tests such as ORAC, those tests only measure antioxidant potential in a test tube. The truth is that most antioxidants in fruits and juices do not perform well in the human body because they are poorly absorbed and therefore remain trapped in the digestive tract, and this has been shown in important scientific studies. We believe that it is far more meaningful to human health to maintain high serum levels of the body’s own endogenous antioxidants, namely superoxide dismutase (SOD) and glutathione peroxidase. These vital antioxidant enzymes circulate in the blood throughout the entire body to neutralize all types of free radicals before they can do harm.

Here are some tips for increasing your body’s antioxidant power to help prevent premature aging:

1. “Eat food. Not too much. Mostly plants.” These words of wisdom are from Michael Pollan’s remarkable new book, In Defense of Food. His directives are simple, sensible, and to the point:
   • “Eat food” – Eat a wide variety of the kinds of natural and healthy foods that your grandparents ate, not today’s unhealthy processed or “engineered” foods that are loaded with salt, fat, or high-fructose corn syrup. The digestion and metabolism of processed foods can deplete your body’s vital endogenous antioxidants.
   • “Not too much” – The more calories you consume, the more free radicals you generate. Animal studies have shown that those that eat less live longer, healthier lives.
   • “Mostly plants” – Plant-based foods are healthier and put far less oxidative stress on the body. Fruits, vegetables, whole grains, seeds, and nuts also contain beneficial phytonutrients that can contribute to health and well-being.
2. Drink 4 ounces (120 ml) of GoChi every day!

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GoChi – Human clinical study shows increased antioxidant power and reduced free-radical damage in just 30 days!
In a recent randomized, double-blind, placebo-controlled study, blood tests on participants drinking GoChi showed highly significant improvements in serum levels of the important endogenous antioxidant enzymes superoxide dismutase and glutathione peroxidase. This was accompanied by a corresponding reduction in blood levels of malondialdehyde (MDA), a prime indicator of free-radical damage and a known health risk factor. This antioxidant study is yet another demonstration of the remarkable power of GoChi, and it illustrates FreeLife’s ongoing commitment to lead the nutrition industry in clinical research, product efficacy, and evidence-based product formulation. So raise your glass, and you’ll soon be well on your way to raising your antioxidant power. Cheers! Your FreeLife Science Team

REFERENCES:

“Medline Plus: Antioxidants.” U.S. National Library of Medicine and National Institutes of Health. Bethesda, MD. Retrieved June 28, 2008. Available at http://www.n lm.nih.gov/medlineplus/antioxidants.htmlManach C, Scalbert A, Morand C, Rémésy C, Jiménez L. Polyphenols: food sources and bioavailability. Am J Clin Nutr 2004; 79: 727-47Scalbert A, Williamson G. Dietary intake and bioavailability of polyphenols. J Nutr 2000; 130(8): 2073S-2085SMichael Pollan, In Defense of Food (New York: Penguin Press, 2008), p.1

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“Stress is life. Life is stress,” says Dr. Esther Sternberg, Director of the Integrative Neural Immune Program at the U.S. Government’s National Institute of Mental Health. You can’t avoid stress, but although you might think of it only in negative terms, a little bit of stress can actually add excitement to your life and it’s essential for keeping you motivated. Too much stress, however, leads to distress, and that, according to many health researchers, can have negative effects on your immune system. People in distress also tend to secrete an overabundance of the stress hormone cortisol, with numerous health consequences including heart disease, stroke, obesity, respiratory disease, chronic inflammation, sleep disturbances, migraine and tension headaches, and even accident proneness.

Distress can also affect your performance at work, at play, or at school. Dr. Elizabeth Droz, Director of Student Counseling at Binghamton University, lists some major causes of distress:

Change – Any change (either positive or negative) that requires adaptation to your daily routine can cause overproduction of the stress hormones that can lead to distress.

Attitudes – Negative, critical, fearful, and/or pessimistic attitudes about yourself or others can cause emotional distress. That can lead to “sickness behavior,” in which the sufferer loses interest in work, daily activities, and social interaction.

Poor Nutrition – An imbalanced diet causes physiological distress, reducing the body’s ability to maintain itself and to resist disease.

Lack of Physical Fitness – Exercise is more than just building muscle. It also tones the vital organs and promotes the flow of stress-fighting brain chemicals.

Other causes of distress include bad relationships, boredom, noise pollution, congested travel and living conditions, and economic pressures. All of these common conditions can wreak havoc on your health and well-being.

How can you help yourself to de-stress instead of distress? Here’s what the experts at the National Institutes of Health recommend:

1. Identify the things in your life that cause you stress: relationship problems, conflict at work, a death or illness in the family. Once you know what’s stressing you out, you can begin to figure out ways to change your environment and manage your stressors.
2. Take control of stressful situations. If there’s a problem that can be solved, it is better to solve it now than to let it become a chronic and distressing annoyance.
3. Manage those chronic stressors that you can’t control. Support groups, relaxation, meditation, and exercise are all tools you can use to manage your stress. If nothing you do seems to work for you, seek a health professional who can help. Also seek professional help if you find that you worry excessively about the small things in life.
4. Drink 4 ounces (120 ml) of GoChi every day!

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GoChi™ – Less stress reported in human clinical study in just 14 days!
Since ancient times, the goji berry has been helping generations of Asian people to deal with the stresses of daily life. No goji product is more potent than FreeLife’s GoChi, and now, in a recent human clinical trial reported in the peer-reviewed Journal of Alternative and Complementary Medicine (JACM), participants drinking a daily serving of just 4 ounces (120 ml) of GoChi reported significant reduction in stress in as little as 14 days!The publication of our study by the independent experts of a peer-reviewed publication such as JACM represents a first for a functional juice beverage in the Direct Selling industry, and it demonstrates FreeLife’s ongoing commitment to supporting its claims with solid scientific research.Here’s to managing the stress in your life!Your FreeLife Science Team

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REFERENCES:

Wein, Harrison Ph.D. Stress and Disease: New Perspectives. The NIH Word on Health, October 2000. National Institutes of Health, Bethesda, MD. Retrieved June 23, 2008. Available at http://w ww.nih.gov/news/WordonHealth/oct2000/story01.htm Droz, Elizabeth Ph.D. Beating Stress. A Guide Toward Reducing the Effects of Academic Pressure. May 2008. University Counseling Center, Division of Student Affairs, Binghamton University, Binghamton, NY. Retrieved June 23, 2008. Available at http://counseling.binghamton.edu/Beating Stress.html Amagase H, Nance DM. A Randomized, Double-Blind, Placebo-Controlled, Clinical Study of the General Effects of a Standardized Lycium barbarum (Goji) Juice, GoChi®. J Altern Complement Med. 2008; 14(4), pp. 403-412.

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